MemeStrategy and POKECOLOR joined forces for a landmark CARDJOY x Grade10 card show in Shanghai, expanding the venue to 5,000 square meters and convening more than 200 exhibitors.
The Shanghai edition followed strong market response from earlier mainland events and demonstrated the growing appetite for premium trading card experiences across China.
The partnership connects Grade10's event platform with POKECOLOR's trading card network, bringing together collectors, brands, grading services, exhibitors, and cross-border cultural IP partners.
The release positions CARDJOY x Grade10 as a recurring platform for mainland China, supporting Grade10's ambition to build a regional collector ecosystem across Hong Kong, Shanghai, Hangzhou, Guangzhou, and beyond.